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Saif Ali · Case study

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Website · SaaS landing page · Upwork client

Quadzio

A landing page for a platform that connects students choosing a college with students already studying there.

Role

UX/UI designer

Timeline

Dec 2025 – Feb 2026

Platform

Desktop and mobile

Result

Rated 5.0, client rehired me

The challenge

The offer was hard to explain quickly; the client called it a complicated value proposition. Visitors needed to understand it in seconds.

What I did

01

Found the one promise that matters most to a student choosing a college

02

Designed the page around that one promise

03

Designed desktop and mobile versions

04

Turned a complex offer into one clear line: “Before you choose a college, talk to someone who’s actually there.”

1

clear promise

2

layouts, desktop and mobile

5.0

client rating

2nd

project with the same client

Client review

“Saif should change his title from UI/UX to Problem Solver… He turned what is a complicated value proposition into something easy to understand.”

Founder, Quadzio · Upwork review